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Publisher Challenges: Data Maturity and Monetization

Publisher Challenges: Data Maturity and Monetization

Publisher Challenges: Data Maturity and Monetization

Sameeha Junejo and Sarah Nasir

Sep 7, 20201 min read

Publishers must use their data creatively – here’s three ways they can

Publishers must use their data creatively – here’s three ways they can

Publishers must use their data creatively – here’s three ways they can

Sameeha Junejo and Sarah Nasir

Sep 7, 20201 min read

Google Ads Vs Facebook Ads: Which Platform Offers The Best ROI?

Google Ads Vs Facebook Ads: Which Platform Offers The Best ROI?

Google Ads Vs Facebook Ads: Which Platform Offers The Best ROI?

Sameeha Junejo and Sarah Nasir

Sep 7, 20201 min read

To fix Facebook, we need democratic governance not self-governance

To fix Facebook, we need democratic governance not self-governance

To fix Facebook, we need democratic governance not self-governance

Sameeha Junejo and Sarah Nasir

Sep 7, 20201 min read

SA Express-News Interview: Improved KPIs with Local in the Mix and New B2B Value-Add

SA Express-News Interview: Improved KPIs with Local in the Mix and New B2B Value-Add

SA Express-News Interview: Improved KPIs with Local in the Mix and New B2B Value-Add

Sameeha Junejo and Sarah Nasir

Aug 27, 20202 min read

Nonprofit CalMatters Finds Tech That Works For Local Journalism

Nonprofit CalMatters Finds Tech That Works For Local Journalism

Nonprofit CalMatters Finds Tech That Works For Local Journalism

Sameeha Junejo and Sarah Nasir

Aug 27, 20201 min read

TripleLift’s ‘Help Journalism’ Program Incents Brands To Advertise Against Hard News

TripleLift’s ‘Help Journalism’ Program Incents Brands To Advertise Against Hard News

TripleLift’s ‘Help Journalism’ Program Incents Brands To Advertise Against Hard News

Sameeha Junejo and Sarah Nasir

Aug 27, 20201 min read

Check My Ads Opens Shop To Audit Broken Brand Safety Strategies

Sameeha Junejo and Sarah Nasir

Aug 27, 20201 min read

NBC News created Pop-Up Sites To Try Out New Content

NBC News created Pop-Up Sites To Try Out New Content

NBC News created Pop-Up Sites To Try Out New Content

Sameeha Junejo and Sarah Nasir

Aug 27, 20201 min read

Twin News Cycles Accelerate The Transition From Brand Safety to Suitability

Sameeha Junejo and Sarah Nasir

Aug 27, 20201 min read

News Corp. Let’s Advertisers Buy First Party Data Across Its Entire Portfolio

News Corp. Let’s Advertisers Buy First Party Data Across Its Entire Portfolio

News Corp. Let’s Advertisers Buy First Party Data Across Its Entire Portfolio

Sameeha Junejo and Sarah Nasir

Aug 27, 20201 min read

Brand Safety and Coronavirus-related Content on News Sites

Sameeha Junejo and Sarah Nasir

Aug 27, 20202 min read

Yorkshire Tea Campaign Case Study

Yorkshire Tea Campaign Case Study

Yorkshire Tea Campaign Case Study

Sameeha Junejo and Sarah Nasir

Aug 9, 20201 min read

Eye-Tracking demonstrates the attention paid to newspaper print ads

Eye-Tracking demonstrates the attention paid to newspaper print ads

Eye-Tracking demonstrates the attention paid to newspaper print ads

Sameeha Junejo and Sarah Nasir

Aug 9, 20201 min read

News UK launches data platform NewsIQ UK

News UK launches data platform NewsIQ UK

News UK launches data platform NewsIQ UK

Sameeha Junejo and Sarah Nasir

Aug 9, 20201 min read

Reuters Digital News Report 2020

Reuters Digital News Report 2020

Reuters Digital News Report 2020

Sameeha Junejo and Sarah Nasir

Aug 9, 20202 min read

Newsbrands made huge gains in mobile, tablet, desktop audiences as COVID-19 hit UK

Newsbrands made huge gains in mobile, tablet, desktop audiences as COVID-19 hit UK

Newsbrands made huge gains in mobile, tablet, desktop audiences as COVID-19 hit UK

Sameeha Junejo and Sarah Nasir

Aug 9, 20201 min read

Content Drives Behaviour

Content Drives Behaviour

Content Drives Behaviour

Sameeha Junejo and Sarah Nasir

Aug 9, 20201 min read

Newspaper Advertising Triples Ad Campaign Effectiveness

Newspaper Advertising Triples Ad Campaign Effectiveness

Newspaper Advertising Triples Ad Campaign Effectiveness

Sameeha Junejo and Sarah Nasir

Jul 14, 20201 min read

Statistics say: Opt for Newspaper Advertising

Statistics say: Opt for Newspaper Advertising

Statistics say: Opt for Newspaper Advertising

Sameeha Junejo and Sarah Nasir

Jul 14, 20201 min read

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